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The World Bank’s South Asia Food and Nutrition Security Initiative

Pietro Aldobrandini's picture

The World Bank’s Food and Agriculture Global Practice, collaborated with Digital Green, an international organization that specializes in using videos produced by communities, to help communities improve the efficacy of communications intended to change behaviours. The main objective of Digital Green’s involvement in the project was to develop community-based instructional videos on a nutrition topic (including food preparation, dietary diversity, crops rich in vitamin A, and kitchen gardens) in order for community members to adopt best practices. The second main objective was to enhance and promote knowledge management platforms that enable a wider audience, including agricultural universities and other organizations, to use these instructional videos.